Showing posts with label tips. Show all posts
Showing posts with label tips. Show all posts

Tuesday, September 15, 2009

Get Your Videos Indexed in Google Results

Google wants webmasters who offer video content to be able to get their videos displayed in search results more easily. The company has announced that that it now supports Facebook Share and Yahoo SearchMonkey RDFa, which are both markup formats that allow webmasters to specify information that is important to video indexing.

"While we've become smarter at discovering this information on our own, we'd certainly appreciate some hints directly from webmasters," says Google's Michael Cohen, Product Manager for the Video Search Team.

The formats cater to simple things like titles and descriptions within the HTML of a video page. Google by the way also suggests that webmasters make their markup on video pages appear in the HTML without the execution of JavaScript or Flash.

On top of supporting the aforementioned formats, Google has also kicked off a series of Webmaster Central Blog posts, which are aimed at giving tips to get your videos indexed. One subject they have already discussed is the submission of video sitemaps.

Webmasters can submit their video sitemaps to Google via Webmaster Tools. The video sitemap uses the Sitemap protocol, but it also has additional video-specific tags. The details on how to create a video sitemap are explained here.

Keep an eye the Webmaster Central Blog for further tips in the near future. You can see what Facebook Share and Yahoo SearchMonkey RDFa look like here.

Monday, June 29, 2009

15 Nifty SEO Google Alert Tips

You may know that you can get the latest news headline links using Google alerts.
Simply go to and put in a search for something you want to know more about.

For instance, I may want to get updates on news about "search engine marketing". After you get the results on that page, drag down to the bottom. In the middle you will see
New! Get the latest news on search engine marketing with Google Alerts. Click the link to got to the Alerts page.

On the Alerts page you can tell Google how often you want to receive the alerts (I always choose "once a day" and to which email account you want to receive the alerts (some people have many email accounts to choose from). Then hit the "Create Alert" button and you will start receiving the alerts for the term you searched. Easy enough unless you are lazy like me. See, I never thought to investigate the "Type" of search result I was looking for so I was getting just news. I could also have been getting blog, web, video and groups alerts, You also have the option to receive "Comprehensive" alerts. Now I select that option. You can subscribe to alerts in multiple languages.

You can receive up to 1,000 alerts. Woot!

Here are some ideas about how you can use Google Alerts.

1. monitor your competitors - new products, ideas, financial changes - competitive intelligence
2. monitor your customers and prospects - It would be nice to send them a card when they do something newsworthy
3. track your name and your business name - put quotes around the phrases like "Joe Jones" or "Pete's Pies" - what are people saying about you or your company in the blogs?
4. in the "Advanced Search" page you can narrow you search by geographical location, date and other parameters.
Track news about new software releases or version upgrades
6. local news - track the subject and the newspaper

7. Want to know when someone links to your website or blog? Search
8. authors - get ideas for a new article

9. niches - more ideas and what is happening in your niche
10. job seekers - think of the many ways to use this to learn more about the job market

11. when is a new page from you blog included in Google? type in a unique line from your article

12. cache- what a page looked like earlier
13. site: get results from just one website

14. related: what does Google think is related to the site - related:www.
15. inurl: search for the page URLs - inurl:seo
Leave your good Google alert tips in the comments.